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Are You Effectively Reaching Skeptical Latinos with Your Green Marketing?
In a recent Huffington Post article, I explored the implications of a Cone Communications study when marketing to various Latino market segments. I’d love to hear comments, especially from those actively marketing green products, services, organizations to different U.S. Latino … Continue reading
Celebrating Latino Entrepreneurs in Global Elite Start-up Contest
As I reflected this past holiday weekend about the incredible year that 2011 has been for me and my family, I was struck by one thought: the most important gift resulting from my book launch, my speaking engagements and the … Continue reading